Company Insights vs Lusha
Choose Company Insights if you mainly want to examine a company’s workforce trends on LinkedIn; choose Lusha if you need company signals alongside contact details for sales outreach. Both publish company data, but Company Insights centers on employee counts, locations, functions and new hires, while Lusha connects account research with prospecting, enrichment and CRM workflows.
Last updated October 31, 2026.
At a glance
| Dimension | Company Insights | Lusha |
|---|---|---|
| Primary focus | Company workforce insights | Contact prospecting and company signals |
| Contact details | Not published | Verified emails and phone numbers |
| Workforce data | Monthly headcount, new hires, functions and locations | Headcount change signals and company size ranges |
| Buying signals | Not published | Hiring, headcount, intent and other signals |
| Platforms | Chrome extension on LinkedIn; web company search | Workspace, Chrome extension, API and MCP |
| CRM integrations | Not published | Salesforce, HubSpot and other CRMs |
| Free plan | 5 basic reports per month | 40 credits per month; 1 seat |
| Paid entry plan | Starter: $29 per month | Starter: $37.45 per month, billed yearly |
| Paid plan allowance | Starter: 50 advanced reports per month | Starter: 4,800 credits per year |
| Usage model | Monthly report allowances | Credits for data reveals and other actions |
| Support | Not published | Priority support on Scale |
Scroll the table sideways to compare each row.
Which should you choose?
Choose Company Insights if
- Researchers tracking monthly employee counts and new hires
- Teams examining where a company’s employees work
- Buyers who want employee-function insights on LinkedIn
- Users who need downloadable company reports
Choose Lusha if
- Sales teams finding decision-makers and contact details
- Teams combining company growth signals with outreach
- RevOps teams enriching and exporting CRM records
- Teams using APIs or AI assistants in prospecting workflows
The verdict
The deciding factor is what you need to do after researching an account. Pick Company Insights for LinkedIn-based workforce analysis and downloadable company reports. Pick Lusha when your team needs to identify people, reveal their business contact details and move enriched records into a CRM. Compare their allowances carefully: Company Insights meters reports, while Lusha meters data and actions through credits.
Company Insights vs Lusha: common questions
- Are Company Insights and Lusha direct substitutes?
- They overlap in company research but serve different next steps. Company Insights emphasizes workforce analysis on LinkedIn; Lusha combines company data and signals with contact prospecting and enrichment.
- Which should I use to track employee growth?
- Company Insights publishes monthly employee count trends, six-month growth percentages and monthly new-hire counts. Lusha publishes headcount change signals across several time windows. Choose based on whether you want workforce reports or signals within a prospecting workflow.
- Which can help me contact decision-makers?
- Lusha publishes verified business emails and phone numbers, contact search and CRM export. Company Insights’ published product pages focus on company workforce data rather than contact reveals.
- Do both work on LinkedIn?
- Yes. Company Insights offers a Chrome extension for viewing company insights on LinkedIn pages. Lusha offers a Chrome extension for finding contact and company details while browsing LinkedIn.
- How do their free plans differ?
- Company Insights lists five basic reports per month on its free plan. Lusha lists 40 credits per month and one seat on its free plan. Reports and credits measure different actions, so the allowances are not directly comparable.
- What do the entry-level paid plans cost?
- Company Insights lists Starter at $29 per month for 50 advanced reports monthly. Lusha lists Starter at $37.45 per month billed yearly, with 4,800 credits issued for the year.
- Can I connect either product to my CRM?
- Lusha publishes CRM integrations, including Salesforce and HubSpot. The Company Insights product pages checked do not publish a CRM integration.
- Can either product provide data through an API?
- Lusha publishes API access, with plan-dependent limits and features. The Company Insights product pages checked do not publish API access for that product.