FirstPromoter vs Rewardful
Choose FirstPromoter if you use Paddle Billing, Chargebee, Recurly, or Braintree; choose Rewardful if you use Stripe or Paddle Classic and want unlimited affiliates on the entry plan. Both are available subscription products for running affiliate and referral programs. Their published Starter prices match, but their billing compatibility and entry-plan limits differ.
Last updated November 1, 2026.
At a glance
| Dimension | FirstPromoter | Rewardful |
|---|---|---|
| Billing providers | Stripe, Paddle, Chargebee, Recurly, Braintree | Stripe, Paddle Classic |
| Paddle compatibility | Paddle Billing and Paddle Classic | Paddle Classic only |
| Starter affiliate limit | 1,000 affiliates | Unlimited affiliates |
| Starter campaigns | 3 campaigns | 1 campaign |
| Starter team members | Unlimited | Up to 2 |
| Starter revenue allowance | Up to $5,000/month from affiliates | Up to $7,500/month affiliate-attributed |
| Published subscription prices | Starter $49/month; Business $99/month; Enterprise $149/month | Starter $49/month; Growth $99/month; Enterprise $149+/month |
| Annual Starter price | $490/year | $490/year |
| Custom affiliate portal domain | Business and higher | Growth and higher |
| Payout options | PayPal, Wise, Stripe, crypto, bank transfer | PayPal and Wise bulk payouts; optional Managed Payouts |
| Published support | Dedicated Customer Success team | Chat and email on all plans; phone on Enterprise |
| Free trial | 14 days; no credit card required | 14 days |
Scroll the table sideways to compare each row.
Which should you choose?
Choose FirstPromoter if
- Teams using Paddle Billing, Chargebee, Recurly, or Braintree
- Starter buyers who need three campaigns
- Teams that want unlimited team members on Starter
- Programs using multi-tier commissions
Choose Rewardful if
- Stripe or Paddle Classic teams
- Starter buyers expecting more than 1,000 affiliates
- Starter buyers expecting $5,000–$7,500 in monthly affiliate-attributed revenue
- Teams wanting chat and email support on every plan
The verdict
Your billing provider is the first deciding factor: FirstPromoter supports five named providers, including Paddle Billing, while Rewardful supports Stripe and Paddle Classic. If either works with your billing setup, compare the Starter limits. Rewardful allows unlimited affiliates and up to $7,500 per month in affiliate-attributed revenue; FirstPromoter allows 1,000 affiliates and up to $5,000 per month, but includes three campaigns rather than one.
FirstPromoter vs Rewardful: common questions
- Is this comparison worth publishing?
- Yes. FirstPromoter and Rewardful both currently offer paid affiliate-program software and publish enough pricing, integration, and plan-limit details for buyers to compare them.
- Can I use either product with Paddle Billing?
- FirstPromoter says it supports Paddle Billing and Paddle Classic. Rewardful says its Paddle integration supports Paddle Classic, not Paddle Billing.
- What if I use Chargebee, Recurly, or Braintree?
- FirstPromoter lists Chargebee, Recurly, and Braintree as billing integrations. Rewardful says it currently supports only Stripe and Paddle Classic.
- How do the Starter plans compare on price and limits?
- Both vendors list Starter at $49 per month or $490 per year. FirstPromoter allows up to $5,000 per month in affiliate-generated revenue and 1,000 affiliates; Rewardful allows up to $7,500 per month in affiliate-attributed revenue and unlimited affiliates.
- Which Starter plan allows more campaigns and team members?
- FirstPromoter Starter lists three campaigns and unlimited team members. Rewardful Starter lists one campaign and up to two team members.
- Do both products offer recurring commissions?
- Yes. FirstPromoter and Rewardful both publish support for recurring and one-time affiliate commissions.
- Can either product distribute affiliate payouts?
- FirstPromoter lists mass-payout options and an approval-required Managed Auto Payouts service for SaaS companies. Rewardful includes PayPal and Wise bulk payouts and offers optional Managed Payouts, for which it publishes a 3% merchant processing fee.
- When can I use a custom domain for the affiliate portal?
- FirstPromoter includes a custom affiliate dashboard domain on Business and higher plans. Rewardful includes a custom domain on Growth and Enterprise plans.
