FullEnrich vs BetterContact
Choose FullEnrich if you need personal emails, reverse email lookup, or an MCP server; choose BetterContact if you want a lower-priced 1,000-credit plan, Salesforce integration, or phone connect-likelihood scoring. This comparison is worth publishing: both vendors currently offer B2B email and mobile-number waterfall enrichment, publish plans, and accept new signups.
Last updated November 1, 2026.
At a glance
| Dimension | FullEnrich | BetterContact |
|---|---|---|
| 1,000-credit monthly plan | Pro: $55 per month | Pro: $49 per month |
| Smaller published plan | 500-credit option; price varies by selection | Starter: $15 per month for 200 credits |
| Distinct contact tools | Personal emails and reverse email lookup | Mobile connect-likelihood scoring on Pro |
| CRM integrations | HubSpot | HubSpot and Salesforce |
| Other integrations | Clay, Zapier, Make, and n8n | Clay, Zapier, Make, and Google Sheets |
| Developer access | API, webhooks, and MCP server | REST API and webhooks |
| Lead search | People and company search | Waterfall Lead Finder |
| Free trial | 50 credits; no credit card | 50 credits; no credit card |
| Credits per result | Work email: 1; personal email: 3; mobile: 10 | Email: 1; mobile: 10 |
| Unused credits | Valid for 3 months on monthly plans; 12 on yearly plans | Monthly rollover capped at twice the plan amount |
| Team seats | Unlimited users on every plan | Not published |
| Support | Email and chat; Enterprise priority support | Starter chat; Pro priority support |
Scroll the table sideways to compare each row.
Which should you choose?
Choose FullEnrich if
- Teams that need personal email enrichment
- Teams that need reverse email lookup
- Teams building MCP-based AI-agent workflows
- Teams that want unlimited users on published plans
Choose BetterContact if
- Teams seeking a $15 monthly plan
- Salesforce teams seeking a published native integration
- Phone-first teams seeking connect-likelihood scoring on Pro
- Teams seeking 1,000 monthly credits for $49
The verdict
FullEnrich is the better fit when enrichment needs to extend into personal emails, reverse lookups, and AI-agent workflows through its MCP server. BetterContact is the better fit for teams that prioritize Salesforce integration or its Pro plan’s mobile-number scoring. For the same published 1,000-credit monthly allowance, BetterContact lists $49 per month and FullEnrich lists $55 per month; test each with your own lead list before deciding on data coverage.
FullEnrich vs BetterContact: common questions
- Are FullEnrich and BetterContact still available to buy?
- Yes. FullEnrich and BetterContact both advertise active paid plans and free signups on their own websites.
- Which costs less for 1,000 credits a month?
- BetterContact lists 1,000 monthly credits for $49 per month. FullEnrich lists 1,000 monthly credits for $55 per month.
- Can I try FullEnrich and BetterContact without a credit card?
- Yes. FullEnrich and BetterContact each advertise 50 free credits without requiring a credit card.
- Do they charge when a lookup finds nothing?
- FullEnrich says it charges credits only when verified data is found. BetterContact likewise says it does not charge when an email or mobile number is not found.
- Which integrates with Salesforce?
- BetterContact publishes a Salesforce integration. FullEnrich publishes a HubSpot integration but does not list a Salesforce integration on its integrations page.
- Which offers personal email enrichment?
- FullEnrich explicitly offers personal email enrichment at three credits per verified result. BetterContact does not publish a separate personal-email enrichment offering in its plan details.
- Which is better suited to phone-first sales teams?
- BetterContact’s Pro plan includes Connect Intelligence mobile-number scoring and phone verification. FullEnrich offers mobile enrichment and phone verification, but does not advertise the same connect-likelihood scoring feature.
- Can developers use either product through an API?
- Yes. FullEnrich and BetterContact both publish API access. FullEnrich also advertises an MCP server; BetterContact advertises REST API access and webhooks.
