Is this comparison worth publishing?

Yes. Bigin by Zoho CRM and HubSpot both offer purchasable CRM plans for businesses managing contacts and deals, though HubSpot also sells a broader customer platform.

Which is a better fit for a small team that mainly needs pipelines?

Bigin by Zoho CRM is the more focused choice for a small team managing customer-facing pipelines. HubSpot is worth considering if that team also wants marketing, service, and content tools in the same platform.

Which free plan allows more users?

HubSpot’s free CRM allows up to two users; Bigin by Zoho CRM’s free plan allows one.

How do the free-plan data limits compare?

Bigin by Zoho CRM allows 500 records across supported modules on Free. HubSpot describes its free CRM as supporting 1,000 contacts. Records and contacts are different measures.

How much do the entry-level paid plans cost?

Bigin Express costs $7 per user per month when billed yearly. HubSpot advertises Customer Platform Starter at $7 per seat per month on an annual new-customer offer and lists a $20 per-seat standard price.

Can both products manage more than one pipeline?

Yes. Bigin Express includes three team pipelines. HubSpot Customer Platform Starter lists up to 15 pipelines total across object types, so the published limits use different definitions.

Which has more integration options?

HubSpot publishes more than 2,000 integrations in its App Marketplace. Bigin by Zoho CRM publishes integrations with Zoho products and third-party tools including Zapier, Google Workspace, and Microsoft Outlook.

Can I use either CRM on my phone?

Yes. Bigin by Zoho CRM and HubSpot both publish iOS and Android apps. Bigin also lists iPadOS and macOS apps.

Bigin by Zoho CRM vs HubSpot

Choose Bigin by Zoho CRM if you want a small-business CRM centered on customer pipelines; choose HubSpot if you want CRM alongside integrated marketing, sales, service, and content tools. Both offer free plans and paid per-seat options, but their free limits and paid product scope differ.

Last updated October 31, 2026.

At a glance

Bigin by Zoho CRM compared with HubSpot, one row per dimension
Dimension	Bigin by Zoho CRM	HubSpot
Product scope	Pipeline-focused CRM for small businesses	CRM with marketing, sales, service, content, and data tools
Free plan users	1 user	Up to 2 users
Free plan capacity	500 records across supported modules	1,000 contacts
Paid entry price	Express: $7/user/month, billed yearly	Customer Platform Starter: $7/seat/month new-customer annual offer; standard $20
Higher-tier prices	Premier $12; Bigin 360 $18/user/month, billed yearly	Customer Platform Professional from $1,300/month; Enterprise from $4,700/month
Pipelines	1 free; 3 team pipelines on Express; 15 on Bigin 360	Deal pipeline on Free; up to 15 pipelines across object types on Starter
Paid record capacity	50,000 on Express; 100,000 on Premier; 1 million on Bigin 360	Not published
Sales automation	3 automations on Free; 30 on Express; 50 advanced on Premier	Up to 50 restricted sales workflows on Starter; 300 on Professional
Integrations	Zoho apps, Zapier, Google Workspace, and Microsoft Outlook	App Marketplace with more than 2,000 integrations
Apps	Web, iOS, iPadOS, Android, and macOS	Web, iOS, and Android
Paid-plan support	Phone, email, live chat, and an onboarding session	Starter email support; Professional and Enterprise email and phone support

Scroll the table sideways to compare each row.

Which should you choose?

Choose Bigin by Zoho CRM if

Solo users who need one free pipeline
Small teams organizing sales or other customer-facing processes
Teams that use Zoho apps
Buyers seeking published per-user prices across paid tiers

See Bigin by Zoho CRM — 15% CASHBACK

Choose HubSpot if

Two-person teams seeking a free CRM
Teams combining CRM with marketing, service, and content tools
Businesses choosing from a large app marketplace
Teams needing higher-tier sales workflows and reporting

See HubSpot — 30% DISCOUNT

The verdict

Pick Bigin when your deciding factor is managing contacts and customer-facing pipelines with a compact set of CRM tools and published per-user pricing. Pick HubSpot when your deciding factor is bringing sales, marketing, service, and content work onto one platform. Compare the specific paid tiers you need: HubSpot’s advertised Starter price is a new-customer offer, while its Professional and Enterprise Customer Platform plans are bundles rather than direct equivalents of Bigin’s per-user plans.