Attio for Startups vs Salesflare
Choose Attio for Startups if you qualify for its startup program and want to shape the CRM around your business; choose Salesflare if your B2B sales team wants a CRM centered on automatic activity capture and working from its inbox. Both are available, paid CRMs with email integration and mobile apps. The key differences are Attio’s program eligibility and custom data model versus Salesflare’s sales-focused workflow and published monthly pricing.
Last updated October 31, 2026.
At a glance
| Dimension | Attio for Startups | Salesflare |
|---|---|---|
| CRM focus | Custom objects, workflows and relationship data | B2B sales pipeline and automatic activity capture |
| Startup offer eligibility | VC-backed; workspace under 90 days old; incorporated under 10 years ago; up to 10 seats | Not published |
| Startup offer | 80% off annual Pro and credits in year one; 30% off in year two | Not published |
| Standard paid pricing | Plus $35; Pro $79 per user/month, billed annually | Growth $29; Pro $49 per user/month, billed annually |
| Monthly billing | Plus $44; Pro $99 per user/month | Growth $39; Pro $64 per user/month |
| Free access | Free plan, up to 3 seats | 30-day free trial; no credit card required |
| Custom objects | Available on Pro and Enterprise | Not published |
| Email outreach | Sequences on Pro; email sending on all plans | Email campaigns on Growth; multistep workflows on Pro |
| Mailbox sync | Gmail and Microsoft 365; 2 accounts per Pro user | Gmail, Outlook and IMAP/SMTP mailboxes |
| Record and contact limits | Up to 1 million records on Pro | No hidden contact limit published |
| Platforms and integrations | Web, iOS, Android; app store, Zapier and REST API | Web, iOS, Android; Zapier, Make and REST API |
| Onboarding | Dedicated support for approved startup-program members | Free onboarding help; tailored training on Enterprise |
Scroll the table sideways to compare each row.
Which should you choose?
Choose Attio for Startups if
- Eligible venture-backed startups seeking a discounted Pro plan
- Teams that need custom objects for their data model
- Founders building CRM processes beyond a sales pipeline
- Teams that want dedicated startup-program onboarding
Choose Salesflare if
- Small B2B teams focused on sales follow-ups
- Reps working primarily in Gmail, Outlook or LinkedIn
- Teams wanting automatic contact and activity capture
- Buyers who prefer a published monthly subscription option
The verdict
Attio for Startups fits a qualifying venture-backed team that needs custom objects, automation and room to design its own CRM processes. Salesflare fits a small B2B sales team that wants contact and activity capture, email campaigns and follow-ups without qualifying for a startup program. Check the longer-term cost as well as the initial offer: Attio’s startup discount changes after the first year, while Salesflare publishes monthly and annual per-user rates.
Attio for Startups vs Salesflare: common questions
- Is this comparison worth publishing?
- Yes. Attio for Startups and Salesflare are both available CRM options for small teams managing B2B relationships and sales, and both vendors publish plans, capabilities and buying terms.
- Who qualifies for Attio for Startups?
- Attio says startup-program applicants must be venture-backed, incorporated less than 10 years ago and within 90 days of creating their workspace. Its published discount applies to workspaces of up to 10 seats.
- How does Attio’s startup discount work?
- Attio publishes 80% off its annual Pro plan and credits for the first year, followed by 30% off in the second year, for approved startup-program members.
- Which has a free plan?
- Attio has a free plan for up to three seats. Salesflare publishes a 30-day free trial with no credit card required, rather than a free plan.
- Which is better for a custom CRM data model?
- Attio is the better fit when a team needs its own custom objects: Attio makes them available on Pro and Enterprise. Salesflare publishes custom fields and pipelines, but does not publish a custom-object feature.
- Which works better for an inbox-led sales team?
- Salesflare is the closer fit for reps who work in Gmail, Outlook and LinkedIn: it publishes inbox and LinkedIn sidebars, automatic activity capture and email campaigns. Attio also syncs supported email accounts and offers outreach sequences on Pro.
- Do both have mobile apps and integrations?
- Yes. Attio and Salesflare both publish iOS and Android apps, Zapier connections and REST APIs. Attio also publishes an app store; Salesflare publishes Make integration.
- Are contacts or records capped?
- Attio publishes a limit of one million records on Pro. Salesflare says it has no hidden limit on contacts, although its lead-finding credits vary by plan.