In this NachoTuesday, Andy Karuza interviews Joe Cardillo, Estelle Turblin, and Taylor Kendrick, B2B Partnership Strategy Lead, US Country Manager, and Channel Partnerships Lead, respectively. In this interview, they covered the growing opportunity of B2B Affiliate Marketing. They also discussed in detail an overview of the B2B Affiliate landscape, Affiliate Marketing trends in 2023 (what works and what doesn't), and how to build a successful Affiliate Marketing strategy for any sized organization.