
Helium 10
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What is Helium 10?
Marketplace selling tools in one platform
Built for sellers, brands, and agencies working across Amazon, Walmart, and TikTok Shop, this platform brings product research, keyword insights, listing optimization, advertising, and performance data together to support day-to-day decisions.
- Research opportunities: Evaluate products using demand, competition, pricing, and sales data.
- Improve listings: Find relevant keywords and use AI-assisted tools to create and optimize product content.
- Manage advertising: Build campaigns, automate optimization with bidding rules, and monitor performance.
- Track operations: Review profits, inventory, and marketplace performance from a central dashboard.
Key benefits of using Helium 10?
- Make more informed product decisions: Research demand and competition to identify product opportunities before you launch.
- Improve product visibility: Discover relevant keywords and use them to build and optimize listings for marketplace search.
- Streamline advertising: Manage Amazon PPC campaigns with performance insights and automation that reduce manual work.
- Keep operations on track: Use inventory management, alerts, and other seller tools to handle day-to-day tasks.
- Understand business performance: Track profits, keyword rankings, and market activity to guide your next decisions.
- Work across marketplaces: Access tools for selling on Amazon, Walmart, and TikTok Shop from one platform.
Helium 10 Features
- Research Amazon products using filters for sales, price, reviews, and competition; view sales estimates, fees, and competitor data with the Chrome extension.
- Discover keywords through search-term and competitor ASIN research, including search volume and ranking data.
- Build and optimize product listings with keyword organization, listing analysis, and AI-assisted copy creation.
- Track organic and sponsored keyword rankings, market trends, and competitor performance.
- Create and manage Amazon advertising campaigns with AI assistance, bid and budget rules, negative targeting, and dayparting.
- Monitor sales, profits, margins, orders, and other financial performance metrics.
- Manage inventory and use account and listing alerts to monitor operational changes.
- Organize product launch research, including keywords, competitors, and notes.
Helium 10 Pricing
- Free — $0: Limited access to the Chrome Extension.
- Platinum — $129/month, or $99/month billed yearly: Product and keyword research, basic performance tracking, limited profit reporting, and Amazon FBA, Amazon Ads, and TikTok Shop training. Includes full Chrome Extension access.
- Diamond — $359/month, or $279/month billed yearly: Everything in Platinum, plus the Helium AI Agent, an AI Listing Builder integrated with keyword research, rules-based ad automation and dayparting, inventory management, profit-and-loss reporting, a managed refund service, long-term keyword trends, and expert workshops and webinars. Helium 10 MCP includes up to 1,000 calls. A 2% management fee applies to PPC spend managed through Helium 10 Ads.
- Enterprise — starting at $1,499/month, billed yearly: A custom plan with a dedicated customer success manager, custom onboarding, support for larger ad budgets, 10+ users and 15+ seller accounts, expanded usage limits, global market intelligence, and weekly sessions and one-to-one coaching. Contact Helium 10 for plan details.
- Pricing note: Prices are in USD; applicable taxes are added at checkout.
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Helium 10 reviews
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