Which is better for occasional texting?

TextMagic offers pay-as-you-go credit that does not expire, making it a fit for irregular sending. A texting number still has a monthly charge. SimpleTexting offers monthly or yearly credit plans.

Can both send picture messages to a group?

SimpleTexting supports group MMS campaigns. TextMagic supports individual MMS but says bulk MMS is not supported.

How do their US texting prices compare?

SimpleTexting displays a $39 monthly example with 500 credits and a local number, before additional carrier fees. TextMagic lists a standard pay-as-you-go rate of $0.049 per outbound US SMS and $10 per month for a texting number. Costs depend on volume and the plan selected.

Do unused messaging credits expire?

SimpleTexting says monthly plan credits roll over until the end of the following month. TextMagic says pay-as-you-go credit does not expire, while its Professional monthly-plan credit rolls over for a limited period.

Which offers more than text messaging?

TextMagic publishes email campaigns, voice calls, web chat, and social conversations alongside SMS. SimpleTexting’s published messaging plan focuses on SMS and MMS.

Can I use either product on my phone?

Both offer iOS and Android apps. SimpleTexting says its app can send SMS and MMS campaigns; TextMagic says its mobile app focuses on SMS conversations and contacts, with advanced features in its web app.

How do integrations differ?

SimpleTexting publishes Mailchimp and Zapier integrations, plus custom integrations built by its team. TextMagic publishes native HubSpot, Shopify, and WooCommerce integrations, as well as Zapier. Both publish APIs.

Can I add my whole team?

SimpleTexting includes three users on paid plans and lists additional users at $20 per month each. TextMagic lists unlimited users as included.

SimpleTexting vs TextMagic

Choose SimpleTexting if your priority is SMS marketing with group MMS campaigns and text-to-join keywords; choose TextMagic if you need pay-as-you-go billing or SMS alongside email and other customer communication channels. Both offer web and mobile apps, two-way texting, automation, and API access.

Last updated October 24, 2026.

At a glance

SimpleTexting compared with TextMagic, one row per dimension
Dimension	SimpleTexting	TextMagic
Billing model	Monthly or yearly credit plans.	Prepaid pay-as-you-go or monthly plans.
Published US starting example	$39/month for 500 credits and a local number; carrier fees extra.	$0.049 per outbound SMS; texting number $10/month.
Unused credit	Monthly plan credits roll over through the following month.	Pay-as-you-go credit does not expire; monthly credit has limited rollover.
Group MMS	MMS campaigns; 3 credits per outgoing MMS.	Bulk MMS not supported.
Communication channels	SMS and MMS.	SMS, MMS, email, voice, web chat, and social messaging.
Team seats	3 included; additional users $20/month each.	Unlimited users included.
Number options	Local, toll-free, or dedicated short code.	Local or toll-free US numbers; supported CPaaS numbers.
Integrations	Mailchimp, Zapier, and custom integrations.	HubSpot, Shopify, WooCommerce, and Zapier.
Platforms	Web, iOS, and Android; mobile campaign sending.	Web, iOS, and Android; advanced features in web app.
API	REST API; access requires approval.	REST API with account-generated API key.
Support	Live support 7 days a week.	24/7 email, phone, and live chat.
Free trial	Available without a credit card.	Available without a credit card.

Scroll the table sideways to compare each row.

Which should you choose?

Choose SimpleTexting if

Teams sending group MMS campaigns.
Marketers collecting subscribers through text-to-join keywords.
Teams wanting Mailchimp integration and custom-built automations.

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Choose TextMagic if

Teams buying texting credit as needed.
Teams managing SMS, email, and social conversations together.
Teams adding users without per-seat charges.
Businesses connecting an existing supported CPaaS provider.

See TextMagic

The verdict

The deciding factors are campaign format and billing flexibility. SimpleTexting fits teams planning recurring text campaigns, particularly campaigns with images, while TextMagic fits teams with occasional texting needs or a broader communications workflow. Compare the total cost for your expected volume: SimpleTexting’s displayed 500-credit example includes a monthly number charge, and TextMagic charges separately for a texting number on its pay-as-you-go plan.