Which should I choose primarily for text marketing?

SimpleTexting is the more focused choice for SMS and MMS campaigns, two-way texting, and text-list building. SendPulse also offers bulk SMS and SMS chatbots, but SMS is one part of its broader marketing platform.

Can I run email campaigns in both products?

SendPulse publishes email campaign plans, including a free plan. SimpleTexting publishes a Mailchimp integration, but does not list a built-in email campaign product on its pricing page.

Does either product have a free plan?

SendPulse publishes free email and CRM plans. SimpleTexting offers a free trial without requiring a credit card, rather than a published ongoing free plan.

How do their SMS prices work?

SimpleTexting’s published example is $39 per month for 500 credits and a local number, plus applicable carrier fees; a standard SMS uses one credit. SendPulse lists US bulk SMS at $0.024 per message and prices SMS by destination country.

Can customers reply to texts?

Yes. SimpleTexting lists two-way messaging, while SendPulse offers SMS chatbots that handle replies and can pass conversations to an agent.

Which offers a built-in CRM?

SendPulse offers a built-in CRM with a free plan for an account owner and up to four invited users. SimpleTexting publishes contact-management features and CRM integration options, but does not list a built-in CRM on its pricing page.

Can I use either product on my phone?

Yes. SimpleTexting publishes iOS and Android apps for managing text campaigns and conversations. SendPulse publishes mobile apps for campaign management and chatbot conversations.

Do both integrate with other software?

Yes. SimpleTexting lists Mailchimp, Zapier, and API access. SendPulse documents integrations including Zapier, Make, and n8n, as well as API access.

SimpleTexting vs SendPulse

Choose SimpleTexting if business texting is your main job; choose SendPulse if you want SMS alongside email, chatbots, web push, and a CRM. SimpleTexting centers on SMS and MMS campaigns and two-way conversations, while SendPulse brings those channels together in a broader marketing platform.

Last updated October 24, 2026.

At a glance

SimpleTexting compared with SendPulse, one row per dimension
Dimension	SimpleTexting	SendPulse
Main channels	SMS and MMS	SMS, email, chatbots, and web push
Customer conversations	Two-way texting and a shared inbox	SMS chatbots and an omnichannel inbox
Built-in CRM	Not published	CRM with sales pipelines
Free option	Free trial; no credit card required	Free email and CRM plans
Published starting price	$39/month for 500 credits and a local number	$9.60/month for email Standard, billed annually
SMS charges	1 credit per SMS; 3 per outgoing MMS	$0.024 per US SMS
Included users	3 on paid plans	5 on the free CRM plan
Contact and email limits	Unlimited contacts	500 subscribers and 15,000 emails/month on free email plan
Integrations	Mailchimp, Zapier, and API	Zapier, Make, n8n, and API
Platforms	Web, iOS, and Android	Web, iOS, and Android
Support	Live support 7 days per week	30 days of chat support on free email plan
Monthly usage rollover	Unused credits roll over to the following month	Not published

Scroll the table sideways to compare each row.

Which should you choose?

Choose SimpleTexting if

Teams centered on SMS and MMS marketing.
Teams handling one-to-one customer texts.
Businesses building text lists with keywords and opt-in forms.
Teams that want unused monthly credits to roll over.

See SimpleTexting — 15% CASHBACK

Choose SendPulse if

Teams running email and SMS campaigns together.
Businesses that want chatbots and web push alongside messaging.
Teams that want a built-in CRM.
Businesses testing email marketing on a free plan.

See SendPulse — 20% CASHBACK

The verdict

The deciding factor is whether you need a dedicated texting workflow or a multichannel toolkit. SimpleTexting fits teams planning SMS and MMS campaigns, shared text conversations, and text-list building. SendPulse fits teams that also need email campaigns, chatbots, web push, or CRM workflows. Their published prices use different units—SimpleTexting credits and SendPulse service-specific plans and per-message SMS charges—so compare costs against your expected usage.