Should a marketing agency choose Papermap AI or AgencyAnalytics?

Choose AgencyAnalytics if the agency’s priority is recurring, branded marketing reports and client access. Consider Papermap AI if the priority is asking flexible questions across business data, including operational data, rather than managing a client-reporting workflow.

Can Papermap AI produce reports?

Yes. Papermap AI says its AI assistant can generate reports with charts and metrics that update from connected data. AgencyAnalytics focuses on scheduled reports and dashboards for marketing clients.

Do both products offer client-facing analytics?

Yes, in different forms. Papermap AI offers white-label, multi-tenant embedding on its custom-priced Ultra plan. AgencyAnalytics includes a white-labeled client portal in its published core plan.

Which product connects to marketing platforms?

Both publish marketing integrations. Papermap AI lists sources including Google Analytics, Google Ads, Meta Ads, and TikTok Ads; AgencyAnalytics publishes a catalog of more than 90 marketing integrations.

Which product is suited to querying databases?

Papermap AI emphasizes plain-English analysis across connected sources and lists PostgreSQL, MySQL, and MongoDB. AgencyAnalytics also documents database connectors, but its pricing page places database connectors under volume pricing for agencies managing 25 or more clients.

How does pricing differ between Papermap AI and AgencyAnalytics?

Papermap AI publishes a $19-per-month Hobby plan with monthly usage credits and custom-priced higher plans. AgencyAnalytics publishes a core price of $20 per client per month when billed annually, so its bill scales with the number of clients managed.

Are there limits on users or reports?

Papermap AI publishes workspace and monthly-credit limits for its Hobby plan. AgencyAnalytics says its core plan includes unlimited staff accounts, reports, and dashboards for each client; the number of clients determines the core subscription cost.

Can I try either product before paying?

Yes. Papermap AI advertises a 14-day trial of Pro features, and AgencyAnalytics offers a 14-day free trial without a credit card.

Papermap AI vs AgencyAnalytics

Choose Papermap AI if you need to ask questions across business data in plain English; choose AgencyAnalytics if you need to produce recurring marketing reports for clients. Both offer dashboards, AI-assisted analysis, and data integrations, but they organize the work differently: Papermap around connected data and team workspaces, AgencyAnalytics around agency clients and their reports.

Last updated October 31, 2026.

At a glance

Papermap AI compared with AgencyAnalytics, one row per dimension
Dimension	Papermap AI	AgencyAnalytics
Primary use	Business data analysis across team workspaces	Marketing performance reporting by client
Reporting	AI-generated reports with live charts	Scheduled reports and client dashboards
Client-facing access	White-label, multi-tenant embedding on Ultra	White-labeled client portal on the core plan
AI analysis	Plain-English questions through Alan	Ask AI and AI report summaries
Integrations	Databases, spreadsheets, and SaaS tools	90+ marketing integrations
Database sources	PostgreSQL, MySQL, MongoDB, and others	Redshift, BigQuery, MySQL, and PostgreSQL connectors
Published starting price	Hobby: $19 per month	$20 per client per month, billed annually
Pricing unit	Subscription plans with monthly credits	Number of clients managed
Entry-plan limits	Hobby: 2 workspaces and 100 monthly credits	Unlimited reports, dashboards, and staff accounts per client
Trial	14-day trial of Pro features	14-day free trial
Support	Dedicated data support on Business Pro	Email and chat support on the core plan

Scroll the table sideways to compare each row.

Which should you choose?

Choose Papermap AI if

Business teams asking ad hoc questions across connected data
Teams analyzing operational and revenue data alongside marketing data
Product teams seeking multi-tenant embedded analytics

See Papermap AI — 25% CASHBACK

Choose AgencyAnalytics if

Marketing agencies producing recurring client reports
Agencies managing separate dashboards and access for multiple clients
Teams needing a broad catalog of marketing integrations

See AgencyAnalytics

The verdict

The deciding factor is what the output is for. Pick Papermap AI when your team’s main job is exploring sales, operational, or marketing data and turning answers into dashboards or reports. Pick AgencyAnalytics when your main job is bringing marketing metrics together, scheduling reports, and giving clients branded access. Compare the relevant plan before buying: Papermap prices its published entry plans by subscription and usage credits, while AgencyAnalytics prices its core plan per client.