Interact vs Typeform
Choose Interact if your main goal is to build lead-generation quizzes and send segmented leads to your email tools; choose Typeform if you also need forms, surveys, and quizzes in one builder. Both can create personalized quiz outcomes and capture leads, but Interact centers its plans on quizzes and email leads, while Typeform covers a wider range of data-collection workflows.
Last updated November 1, 2026.
At a glance
| Dimension | Interact | Typeform |
|---|---|---|
| Primary formats | Quizzes; forms and surveys in early-access beta | Forms, surveys, and quizzes |
| Free usage | 100 quiz completions/month | 10 responses/month across all forms |
| Number of projects | 5 quizzes Free; 25 Lite | Unlimited forms on Free and paid plans |
| Entry paid plan | Lite: $27/month, billed annually | Basic: $39/month on the main pricing card |
| Entry paid allowance | Lite: 500 email leads/month | Basic: 100 responses/month |
| Quiz logic | Personality, assessment, and scored on Free; branching on Lite | Scoring and branching on Free |
| Integrations | None on Free; email tools and Zapier on Lite | Selected integrations on Free; webhooks on Basic |
| Branding removal | Growth and Pro | Plus and higher |
| Publishing | Shareable quiz link or website embed | Shareable link, website embed, or QR code |
| Analytics | Basic on Lite; advanced on Growth and Pro | Basic reports on Free; drop-off rates on Business |
| Seats | 1 Free; 2 Lite; 5 Growth; 10 Pro | 1 Basic; 3 Plus; 5 Business |
| Support | Help docs, live chat, and email on Lite | Help center; priority support and live chat on Business |
Scroll the table sideways to compare each row.
Which should you choose?
Choose Interact if
- Teams focused on quiz-based email list growth
- Marketers segmenting subscribers by quiz results
- Businesses building personality, assessment, or scored quizzes
- Teams that want quiz-specific analytics on higher plans
Choose Typeform if
- Teams creating forms, surveys, and quizzes together
- Businesses that need unlimited forms
- Teams collecting feedback as well as leads
- Buyers who need payment questions on a paid plan
The verdict
Pick Interact when quiz-based list growth is the deciding factor: its paid plans pair quiz outcomes with email-marketing integrations and monthly lead allowances. Pick Typeform when the same team needs quizzes alongside forms and surveys, or needs unlimited forms. Compare limits carefully: Interact counts free quiz completions and paid email leads, while Typeform counts responses across forms.
Interact vs Typeform: common questions
- Is Interact or Typeform better for a lead-generation quiz?
- Interact is the more focused choice for teams whose main workflow is collecting and segmenting email leads through quizzes. Typeform also supports lead-generation and product-recommendation quizzes, and is a better fit when the team needs forms and surveys too.
- Can I build a quiz with either Interact or Typeform for free?
- Yes. Interact's Free plan allows 100 quiz completions per month; Typeform's Free plan allows 10 responses per month across all forms. Interact does not include integrations on Free, while Typeform includes selected integrations.
- How do Interact and Typeform count usage?
- Interact's Free limit counts quiz completions, including completions without an email opt-in. Its paid plans publish monthly email-lead allowances. Typeform publishes monthly response limits across forms, so the figures are not directly equivalent.
- Can both Interact and Typeform recommend products based on quiz answers?
- Yes. Interact can correlate answers with personality-quiz results to recommend products. Typeform offers outcome quizzes that match answers to endings with product recommendations.
- Which has branching logic on its free plan?
- Typeform includes branching logic on its Free plan. Interact includes personality, assessment, and scored quiz logic on Free, but requires Lite or higher for branching.
- Can I connect Interact or Typeform to my email tools?
- Interact lists email-marketing integrations and Zapier starting on Lite; its Free plan has no integrations. Typeform lists selected integrations on Free, including Mailchimp and Zapier, with other integrations restricted to paid plans.
- Which lets me remove its branding?
- Interact offers white-labeled quizzes on Growth and Pro. Typeform allows branding removal on Plus and higher.
- Can I embed either product on my website?
- Yes. Interact supports website quiz embeds and shareable quiz links. Typeform supports website embeds and shareable links for its forms and quizzes.
