Is this comparison worth publishing?

Yes. HighLevel and Vendasta both publish plans available to new buyers and both serve agencies managing local-business clients, although their product models differ.

How do HighLevel and Vendasta charge agencies?

HighLevel lists monthly subscriptions of $97, $297 and $497. Vendasta lists monthly minimums of $99, $499 and $999; qualifying product spend counts toward the minimum after the first month, and the buyer pays any shortfall.

Does Vendasta Marketplace spending count toward its monthly minimum?

Vendasta says qualifying Vendasta products count toward the monthly minimum, but purchases of third-party Marketplace products do not.

Which is better for building client funnels and websites?

HighLevel is the more direct fit for building client funnels and websites because it lists a website and funnel builder among its core features. Vendasta lists WordPress hosting as a product agencies can deploy.

Which is better for reselling products to local businesses?

Vendasta is the more direct fit for sourcing and packaging offerings because its Marketplace provides wholesale products and services to resell. HighLevel offers tools to deliver services and a Founder plan for selling software subscriptions.

Can I white-label either platform for clients?

Yes, with plan distinctions. HighLevel lists a branded desktop app on Unlimited and Founder; Vendasta lists co-branding on Starter and a white-label client portal on Professional.

How many client accounts and team members can I add?

HighLevel Starter includes three sub-accounts; Unlimited and Founder include unlimited sub-accounts, and its listed plans include unlimited users. Vendasta lists unlimited client accounts and client users, but includes one, five or ten agency team seats on Starter, Professional or Premium respectively.

Do either of these platforms have extra usage costs?

Yes. HighLevel lists usage-based charges for services including phone, email and certain AI features. Vendasta charges for products ordered through its platform; qualifying spend can offset its monthly minimum, while third-party Marketplace purchases do not count toward it.

HighLevel vs Vendasta

Choose HighLevel if you want to run clients’ sales and marketing workflows in one platform; choose Vendasta if your business centers on packaging and reselling products and services to local businesses. Both offer CRM, automation, client accounts and branding options. The sharper distinction is HighLevel’s built-in website and funnel tools versus Vendasta’s wholesale marketplace and client-product delivery model.

Last updated October 31, 2026.

At a glance

HighLevel compared with Vendasta, one row per dimension
Dimension	HighLevel	Vendasta
Core offering	CRM, funnels, websites and marketing automation	Agency platform and wholesale product marketplace
Pricing model	Monthly or annual platform subscription	Monthly minimum offset by qualifying product spend
Published monthly plans	Starter $97; Unlimited $297; Founder $497	Starter $99 minimum; Professional $499; Premium $999
Contract	Month to month on monthly plans	Starter: no contract; Professional and Premium: one year
Client branding	Branded desktop app on Unlimited and Founder	Co-branding on Starter; white-label portal on Professional
Client accounts	Three on Starter; unlimited on Unlimited and Founder	Unlimited client accounts on listed plans
Team access	Unlimited users on listed plans	One, five or ten included seats by plan
Products to resell	SaaS subscriptions through Founder plan	Wholesale products and services through Marketplace
Website tools	Website and funnel builder	WordPress hosting sold as a product
Integrations	API access and payment-provider integrations	Native integrations, Zapier and webhooks
Mobile access	HighLevel mobile app; white-label app add-on	Business App mobile web access and native app
Support	24/7 support on Starter	Email on Starter; chat and phone on Professional

Scroll the table sideways to compare each row.

Which should you choose?

Choose HighLevel if

Agencies building client websites and funnels
Teams automating lead follow-up and appointments
Agencies wanting unlimited sub-accounts on the $297/month plan
Teams wanting unlimited platform users on published plans

See HighLevel — 30% CASHBACK

Choose Vendasta if

Agencies reselling wholesale products and services
Teams serving local businesses through a client portal
Agencies using Snapshot Reports to prospect
Providers managing multi-location clients on the Premium plan

See Vendasta — 30% CASHBACK

The verdict

HighLevel is the better fit for an agency building funnels, booking appointments and automating follow-up across client accounts. Vendasta is the better fit for an agency assembling a broader catalog of products and services to sell under its brand. The deciding factor is whether you primarily need tools to operate campaigns or a platform to source, package and deliver offerings to local businesses.