What is the main difference between Closer and Qualified?

Closer focuses on adviser-led customer conversations through chat, audio, video, and screen sharing. Qualified focuses on an AI SDR that engages and qualifies inbound buyers on websites and through email.

Which is better for live video selling?

Closer is the more direct fit for teams whose advisers run live video calls and share screens or files with customers. Qualified also publishes video as a mode for its AI SDR.

Which is better for automated lead qualification?

Qualified is the more direct fit for an AI SDR that converses with inbound buyers across website and email. Closer publishes chatbot handoff and AI reply suggestions for advisers.

Does Closer or Qualified publish prices?

Closer lists Accelerate at $29 per user per month when billed monthly and asks buyers to contact it for Enterprise pricing. Qualified lists three plans but asks buyers to contact sales for prices.

Do Closer and Qualified integrate with Salesforce?

Qualified includes Salesforce CRM integration in all three published plans. Closer lists Salesforce integration as available on demand for its Enterprise plan.

Can either product be deployed on-premise?

Closer lists private-cloud and on-premise deployment for Enterprise. Qualified does not publish an on-premise deployment option.

What usage limits do the vendors publish?

Closer lists unlimited contacts, calls, and conversation history on both plans. Qualified lists monthly web-session allowances from 250,000 on Premier to 5 million on Ultimate, alongside plan-specific active email-contact allowances.

Is there a free trial?

Closer's pricing page offers a seven-day Accelerate trial. Qualified does not publish a free-trial offer on its pricing page.

Closer vs Qualified

Choose Closer if your sales or support team needs to speak with customers through chat, calls, and screen sharing; choose Qualified if your priority is an AI SDR that engages inbound buyers across your website and email. Both offer website conversations and meeting booking, but Closer centers the adviser-led interaction while Qualified centers automated pipeline generation.

Last updated November 1, 2026.

At a glance

Closer compared with Qualified, one row per dimension
Dimension	Closer	Qualified
Primary workflow	Adviser-led virtual selling	AI SDR-led inbound pipeline generation
AI role	Reply suggestions and chatbot handoff	Agentic website and email conversations
Conversation channels	Website chat, audio, and video	Website text, voice, and video; email
Live selling tools	Screen sharing and file sharing	AI presentations and meeting booking
Salesforce	On-demand with Enterprise	CRM integration included in all plans
Deployment	SaaS; private cloud or on-premise with Enterprise	Website implementation; hosting options not published
Plans	Accelerate and Enterprise	Premier, Enterprise, and Ultimate
Published price	Accelerate: $29 per user/month, billed monthly	Not published; contact sales
Trial	7-day Accelerate trial	Not published
Published limits	Unlimited contacts, calls, and conversation history	250K–5M monthly web sessions by plan
Other integrations	Google Calendar; enterprise Dialogflow and Lekta	20+ go-to-market systems; Google Calendar
Support	Standard 24/5; Enterprise premium 24/7	Dedicated implementation team; chat and email support

Scroll the table sideways to compare each row.

Which should you choose?

Choose Closer if

Teams whose advisers conduct live video or audio sales conversations
Sellers who share screens and files during customer conversations
Buyers seeking a published per-user price
Organizations considering private-cloud or on-premise deployment

See Closer — 20% CASHBACK

Choose Qualified if

Teams seeking an AI SDR for inbound website and email conversations
Salesforce-centered B2B revenue teams
Organizations that segment and route high volumes of inbound traffic
Teams that need published website-session and email-contact allowances

See Qualified

The verdict

The deciding factor is who should lead the conversation. Pick Closer for adviser-led selling with video, audio, file sharing, and an advertised per-user price. Pick Qualified for an AI SDR that qualifies and nurtures inbound buyers, particularly when Salesforce data is central to your sales process; its pricing requires a conversation with sales.