Mailmodo vs Mailchimp
Choose Mailmodo if interactive emails are central to your campaigns; choose Mailchimp if you want a free ongoing plan and email and SMS marketing within one platform. Mailmodo focuses on actions recipients can take inside an email, while Mailchimp offers a broader set of marketing tools. Both publish automation, integrations, and transactional email options, but their plan limits and requirements differ.
Last updated October 24, 2026.
At a glance
| Dimension | Mailmodo | Mailchimp |
|---|---|---|
| Interactive email | AMP editor; in-email forms, polls, and quizzes | AMP email creation not published |
| SMS | Journey SMS via your own Twilio account | SMS marketing add-on for eligible paid plans |
| Paid plans and price | Lite $149/month billed annually; Pro $199/month billed annually; Max custom | Essentials from $13/month; Standard from $20/month; Premium available |
| Free access | Free sign-up; ongoing free-plan terms not published | Ongoing Free plan; 14-day Essentials and Standard trials |
| Published sending allowance | Lite: 2,000 email sending credits at 500 contacts | Free: 500 emails/month; 250/day |
| Automation limits | Lite: 1 active journey; Pro: 10 | Essentials: up to 4 steps per flow |
| Integrations | 40+; Shopify, Zapier, Make, and API | 300+; Shopify, Zapier, Canva, and API |
| Platforms | Web dashboard; mobile app not published | Web, iOS, and Android apps |
| Support | Lite and Pro: chat and email; Max: dedicated chat, email, and calls | Free: email for 30 days; paid: 24/7 email and chat |
| Transactional email API | REST API for transactional campaigns | Paid add-on for Standard or Premium |
| Popup forms | Pro and above | All marketing plans |
| A/B testing | Pro and Max | Essentials, Standard, and Premium |
Scroll the table sideways to compare each row.
Which should you choose?
Choose Mailmodo if
- Teams building forms, polls, or quizzes inside emails
- Marketers prioritizing interactive AMP email campaigns
- Teams using Shopify alongside interactive email
- Developers seeking Mailmodo's transactional email API
Choose Mailchimp if
- Small lists that fit a published ongoing free plan
- Teams managing campaigns from iOS or Android
- Marketers wanting an SMS add-on within their email platform
- Teams seeking a catalog of 300+ integrations
The verdict
The deciding factor is how you want customers to engage. Pick Mailmodo for AMP email forms, polls, and other in-email actions, especially if you can budget for its published paid plans. Pick Mailchimp for a small free account, mobile apps, and SMS marketing without setting up a separate Twilio account. Check the relevant plan before committing: sending allowances, automation, and transactional API access vary.
Mailmodo vs Mailchimp: common questions
- What is the main difference between Mailmodo and Mailchimp?
- Mailmodo emphasizes interactive AMP emails with actions such as forms and polls inside the message. Mailchimp combines email marketing with tools such as SMS, popup forms, and mobile campaign management. Mailmodo provides an HTML fallback when an email client does not support its interactive formats.
- How much do Mailmodo and Mailchimp cost?
- Mailmodo's pricing page lists Lite at $149 per month and Pro at $199 per month, both billed annually for 500 contacts; Max has custom pricing. Mailchimp lists an ongoing Free plan, Essentials starting at $13 per month, and Standard starting at $20 per month. Pricing changes with plan and contact count.
- Do Mailmodo and Mailchimp have free plans?
- Mailchimp publishes an ongoing Free plan for up to 250 contacts. Mailmodo offers free sign-up but does not publish ongoing free-plan terms on its pricing page.
- What are the email sending limits?
- Mailmodo lists 2,000 email sending credits with its 500-contact Lite plan. Mailchimp's Free plan allows 500 email sends per month, capped at 250 per day; paid Mailchimp plans set monthly sends as a multiple of the contact limit.
- Can both products send SMS?
- Yes, with different setups. Mailmodo documents SMS actions in journeys through a Twilio account that you set up and manage. Mailchimp offers SMS marketing as an add-on to eligible paid plans, subject to approval and purchased credits.
- Which integrations do Mailmodo and Mailchimp publish?
- Mailmodo advertises 40+ integrations, including Shopify, Zapier, and Make. Mailchimp advertises 300+ integrations, including Shopify, Zapier, and Canva. Check each vendor's integration details for the particular workflow you need.
- How do their automation limits compare?
- Mailmodo lists one active journey on Lite and 10 on Pro. Mailchimp lists automation flows of up to four steps on Essentials, while Standard and Premium offer expanded automation. These measure different limits, so compare the flows you plan to build.
- Can I send transactional emails with either product?
- Yes. Mailmodo documents a REST API for transactional email campaigns. Mailchimp offers a dedicated transactional email API as a paid add-on to Standard or Premium; its marketing product also supports certain automated messages, such as order notifications.