Justuno vs Proof
Choose Justuno if your priority is capturing email and SMS leads with targeted onsite popups; choose Proof if you want to personalize existing website content or display social proof notifications. Proof sells those two uses as separate products, Experiences and Pulse, with different prices and limits.
Last updated October 24, 2026.
At a glance
| Dimension | Justuno | Proof |
|---|---|---|
| Primary use | Onsite lead capture and conversion workflows | Website personalization through Experiences; social proof through Pulse |
| Visitor-facing formats | Popups, embedded experiences and landing pages | Experiences page edits; Pulse activity notifications |
| Published starting price | Lite: $59/month | Experiences: $599/month; Pulse: $29/month |
| Plan options | Lite, Done-For-You and Enterprise | Experiences: Essentials, Growth and Scale; Pulse: Basic through Enterprise |
| Free trial | Lite: 14 days; Done-For-You: 30 days | Pulse: 14 days; Experiences: 14 days advertised |
| Starting traffic allowance | Lite: up to 10,000 visitors/month | Experiences: 0–25,000 tier; Pulse Basic: 1,000 visitors/month |
| Entry-plan limits | Lite: 5 live workflows; 3 team seats | Experiences Essentials: 5 goals, 2 users; Pulse Basic: 1,000 visitors/month |
| Website platforms | Shopify, Magento 2, WordPress/WooCommerce and BigCommerce apps | Pulse guides for Shopify, WordPress, Wix and Webflow |
| Named integrations | Klaviyo, Omnisend, Postscript and HubSpot | Experiences Growth: Segment and Clearbit; Pulse: HubSpot and Zapier |
| Deployment | Platform app or JavaScript embed code | Pulse website pixel; Experiences setup not published |
| Experimentation | A/B and multivariate testing | Experiences A/B testing; Pulse Pro A/B testing |
| Support | Live chat; dedicated manager on Done-For-You | Experiences Essentials email; Growth manager and Slack |
Scroll the table sideways to compare each row.
Which should you choose?
Choose Justuno if
- Ecommerce teams collecting email and SMS signups through popups
- Marketers building behavior-based onsite workflows
- Shopify stores that want product recommendations and targeted offers
- Teams seeking a done-for-you onsite program
Choose Proof if
- Teams personalizing website headlines, descriptions and calls to action with Experiences
- Businesses displaying recent-activity notifications with Pulse
- Marketers targeting Experiences content using visitor traits and offsite events on the Growth plan
- Teams testing personalized page content against conversion goals
The verdict
The deciding factor is what you want visitors to see. Justuno is the better fit for teams building popup-led lead capture and onsite shopping journeys. Proof Experiences is the better fit for teams changing page copy and content for different audiences; Proof Pulse fits teams that specifically want notifications about visitor activity. Compare Proof’s two products separately when budgeting.
Justuno vs Proof: common questions
- What is the main difference between Justuno and Proof?
- Justuno focuses on onsite lead capture and conversion workflows, including popups. Proof offers two distinct products: Experiences personalizes website content, while Pulse displays social proof notifications.
- Does Proof offer one product or two?
- Proof lists Experiences for website personalization and Pulse for social proof notifications. They have separate plans, starting prices and visitor allowances.
- Which is better for email and SMS signup popups?
- Justuno is the more direct fit for email and SMS signup popups and targeted lead-capture workflows. Proof Pulse displays social proof notifications, while Proof Experiences edits website content.
- Which should I use to personalize page headlines?
- Proof Experiences explicitly supports personalizing existing website text, including headlines, descriptions and calls to action. Justuno focuses on targeted onsite experiences such as popups and embedded content.
- How much do Justuno and Proof cost to start?
- Justuno lists Lite at $59 per month. Proof lists Experiences Essentials from $599 per month for its lowest visitor tier and Pulse Basic at $29 per month on monthly billing. These are different products with different traffic allowances.
- Do Justuno and Proof have free trials?
- Justuno advertises a 14-day Lite trial and a 30-day Done-For-You trial. Proof advertises a 14-day trial for Pulse and describes its pricing page as offering a 14-day trial for Experiences.
- Which works with Shopify?
- Justuno publishes a Shopify app installation guide. Proof publishes a Shopify integration guide for Pulse; its Experiences pricing page does not specify a Shopify integration.
- How do their entry-level visitor limits compare?
- Justuno Lite lists up to 10,000 visitors per month. Proof Pulse Basic lists up to 1,000 unique visitors per month, while Proof Experiences lists a starting tier of 0–25,000 monthly unique visitors. The limits apply to different products and plans.