What we do
As an experienced tech startup sales and marketing executive we will help you avoid costly mistakes as well as efficiently and effectively build/rebuild a best-in-class, scalable sales, marketing, and customer success operation.
Over 15+ years I've successfully grown businesses by focusing on the three typical and core issues: making sure the business is executing the right business model, telling the right solutions-based sales and marketing story targeting the right ICP and building the necessary sales processes and infrastructure to scale and accelerate revenue growth.
At First Trax Advisors we help early-stage organizations navigate the challenges of growth and sustainability.
Some examples of companies we've helped include MapMyFitness (acquired by Under Armour), Evergage (acquired by Salesforce.com), Xoom.com (merged with NBC and Snap.com, then IPO’d), XM Radio (merged with Sirius to form Sirius XM), Atomic Reach (acquired by RADAI), DailyCandy (Acquired by NBCU), GoNoodle (now in 80% of all elementary schools), and Social Media Today (Acquired by Industry Dive).
Other customers include Adfabric, Algoface, Gigs.live, Prismatik, WeHeartIt, and more.
www.firsttraxadvisors.com