Kapwing

Creation made simpler, faster, and more accessible

Kapwing is an online video creation and editing platform for modern creators. Our mission is to enable digital storytelling.

Kapwing empowers people to make and share their stories on the internet. Our online video editing suite includes the web’s most popular meme maker, subtitler, trimmer, looper, filters, and more. You can make stop motions, share highlights, or resize a post for your Instagram Story. It's free and always will be.

Vision

We think video production should be an intuitive, accessible task, not a full-time profession. Kapwing gives people the tools, content, and inspiration they need to express a creative vision in video. Kapwing serves the people sharing a video with their friend, the content marketers who need to edit a video efficiently, and the creators who entertain the world. Freelancers, artists, students, and influencers use Kapwing to craft digital stories without the software getting in the way. Our product principles:

• Simple: Design that communicates the function
• Accessible: Free. Works on all screen sizes and operating systems.
• Fast

Users

We serve the people who make video as a small part of their lives, not the full-time film makers. Kapwing creators make video to share with friends, fans, or a following from all over the world.

Kapwing is your toolbox for fun, easy edits for your GIFs, videos, and images online.

What's different about Kapwing?

• Faster: Tasks that take hours in iMovie reduced to just a few clicks.
• Simpler: No install. No passwords. No technical tutorials. Used by hundreds of elementary school students everyday.
• More accessible: It works on every OS, on your phone and your computer.
• Modern: Bring on the memes. Made by millennials for the generations savvier and younger than us.