Mixpanel

• Interactive reports for trends, funnels, user flows, and retention
• Behavioral segmentation and cohorts
• Team Boards for sharing reports and context
• Metric monitoring and alerts on paid plans
• Group Analytics for account- and company-level analysis, available as an add-on
• Web and mobile analytics
• Web and mobile session replay, heatmaps, and clickmaps
• Experiments and feature flags
• Mixpanel AI for exploring product data and investigating changes
• Autocapture and data governance tools
• Data warehouse connectors and integrations
• Metric Trees for connecting product metrics to business goals, available as an Enterprise add-on
• Security and privacy controls

Mixpanel bills for tracked events across projects, not per seat. Seats are unlimited on every plan, with no seat minimum. On Growth, the bill rises as tracked-event volume grows. Session Replay and experiments have separate usage allowances, so adding teammates does not itself increase the bill.

Growth offers monthly or annual billing. Annual billing uses a yearly event volume and has a lower effective cost than monthly billing; Mixpanel does not list a feature reserved for annual billing. Enterprise pricing and usage allowances are set by sales quote, with onboarding customer success included.

• Event overage: usage beyond a purchased volume tier incurs an additional charge the following month.
• Extra Session Replay capacity can be purchased beyond Growth’s included allowance.
• Additional experiment users can be purchased beyond Growth’s included allowance.
• Group Analytics is a paid add-on for paid plans.
• Data Pipelines is a separate paid add-on for paid plans.

The Free plan has no time limit or credit-card requirement, but caps monthly events, replays, experiment users, feature flags and saved reports. It does not let you save behavioral cohorts for reuse or use custom properties, Query API access or SSO.