# Drip vs Klaviyo

Source: https://nachonacho.com/software-comparisons/drip-vs-klaviyo

Choose Drip if your online business mainly needs behavior-triggered email marketing; choose Klaviyo if you need email and mobile messaging together or want marketing alongside customer-service and data products. This comparison is worth publishing: both products are available to buy and compete for ecommerce marketing teams. The most important distinction is channel access: Drip is email-first, while its SMS product is still limited to eligible existing US customers.

## At a glance

| | Drip | Klaviyo |
| --- | --- | --- |
| Marketing channels | Email, social retargeting and onsite pop-ups; restricted SMS access | Email, SMS, WhatsApp, mobile app and social marketing |
| SMS availability | Early access for eligible existing US paid customers | Available on the free tier with a monthly mobile-message allowance |
| Starting email price | $39/month for 1–2,500 people | Free tier; paid pricing based on active profiles and email sends |
| Free access | 14-day trial; no permanent free tier | Permanent free tier within profile and send limits |
| Email send limits | Unlimited sends on the $39/month paid tier | 500 sends/month on the free tier; paid tiers vary |
| Billing basis | Active people and email volume; SMS billed separately | Active profiles and email sends; mobile messaging billed separately |
| Ecommerce integrations | Shopify, WooCommerce and BigCommerce | Shopify, WooCommerce and BigCommerce |
| Other integrations | 90+ integrations | 400+ apps |
| Automation | Behavior-triggered workflows and prebuilt playbooks | Automated flows across email and mobile channels |
| Onsite capture | Pop-ups, slide-ins and embedded forms | Web forms and email signup forms |
| Additional products | Onsite campaigns and revenue reporting | Helpdesk, Customer Hub and data-platform products |
| Customer support | Email and live chat, Monday–Friday, including trials | Email and chat; free-tier email support for 60 days |

## Which to choose

### Choose Drip if

- Online sellers focused on behavior-triggered email
- Teams that want unlimited email sends on Drip’s entry paid tier
- Stores using onsite pop-ups and email workflows together
- B2C teams that want email and live chat support during a trial

### Choose Klaviyo if

- Teams that need email and SMS without requesting early access
- Businesses starting with 250 or fewer active profiles
- Brands connecting marketing with customer-service tools
- Teams that want a larger published app marketplace

## Verdict

Pick Drip when purchase- and browsing-triggered email workflows, onsite campaigns, and unlimited email sends on its entry paid tier match your needs. Pick Klaviyo when readily available SMS, a permanent free tier for a small list, or a broader set of marketing and service products is the deciding factor. Both connect to major ecommerce platforms, so check the channels and plan limits you need before choosing.

## Questions

### Should I choose Drip or Klaviyo for an online store?

Choose Drip if behavior-triggered email and onsite campaigns are your priorities. Choose Klaviyo if you need SMS without requesting early access, a permanent free tier, or customer-service products alongside marketing.

### Does Drip offer SMS like Klaviyo?

Drip offers SMS in early access to eligible existing US customers on paid plans, starting at $39/month separately from email. Klaviyo offers mobile messaging on its free tier with a $5 monthly allowance.

### Is there a free plan for Drip or Klaviyo?

Drip offers a 14-day free trial but no permanent free tier. Klaviyo’s free tier allows up to 250 active profiles and 500 email sends per month.

### How do Drip and Klaviyo charge for email?

Drip lists an entry price of $39/month for 1–2,500 people with unlimited email sends on that tier. Klaviyo offers a limited free tier and bases its paid Profiles and Email plans on active profiles and email sends.

### Do both products integrate with Shopify, WooCommerce and BigCommerce?

Yes. Drip and Klaviyo both publish integrations with Shopify, WooCommerce and BigCommerce.

### Which has more published app integrations?

Klaviyo advertises 400+ apps, while Drip’s pricing page advertises 90+ integrations. Check each vendor’s catalog for the specific apps your store uses.

### Can both automate abandoned-cart emails?

Yes. Both Drip and Klaviyo publish abandoned-cart automation as an available workflow.

### What support can I expect while trying each product?

Drip offers email and live chat support Monday through Friday, including during its 14-day trial. Klaviyo offers email support for the first 60 days of a free account; its chat hours vary by plan.

## Product pages

- Drip: https://nachonacho.com/product/Drip
- Klaviyo: https://nachonacho.com/product/klaviyo