# AppDirect vs TD SYNNEX Source: https://nachonacho.com/software-comparisons/appdirect-vs-td-synnex Last updated: 2026-11-01 Choose AppDirect if you want a subscription-commerce platform for building a marketplace around your own and third-party offerings; choose TD SYNNEX if you want to resell products through a distributor’s cloud catalog and StreamOne platform. Both support branded storefronts and subscription operations, but the deciding question is whether you are primarily buying marketplace software or joining a distribution channel. ## At a glance | | AppDirect | TD Synnex | | --- | --- | --- | | Primary offering | Subscription-commerce marketplace platform | IT distribution with the StreamOne cloud platform | | Catalog approach | Own products and third-party vendor management | Distributor catalog and cloud-provider programs | | Marketplace pricing | Starter $799/month; Professional $1,499/month; Enterprise custom | Not published | | Transaction fees | Professional: 1% first-party and 5% third-party GMV | Not published | | Access requirements | 30-day marketplace trial; paid plan for launch | Reseller agreement; provider authorization where required | | Storefront | Branded online store; checkout on Professional and Enterprise | Pre-built or configurable white-label storefront | | Cloud providers | Third-party products and services through marketplace integrations | AWS, Microsoft and Google supported in StreamOne | | Integrations | Identity, billing and payment integrations; developer APIs | Commerce APIs and PSA connectors, including ConnectWise and Autotask | | Billing | Subscription billing and invoicing on Professional and Enterprise | Consolidated multi-vendor billing and customizable invoices | | Published plan limits | Starter: 2 admins; Professional: 5; Enterprise: unlimited | Not published | | Support | Starter and Professional: online chat, 8 a.m.–8 p.m. ET | Ion portal tickets; after-hours requests handled during business hours | ## Which to choose ### Choose AppDirect if - Companies building a marketplace around their own offerings - Teams managing third-party vendors and partner relationships - Buyers who want published monthly platform prices - Businesses needing configurable checkout and subscription billing ### Choose TD Synnex if - Resellers sourcing cloud services through a distributor - Partners selling AWS, Microsoft or Google offerings - Teams wanting cloud purchasing, provisioning and billing in StreamOne - Resellers connecting marketplace operations to PSA tools ## Verdict AppDirect is the better fit for a company designing its own digital storefront, partner ecosystem and checkout experience, especially if published software plans matter to its evaluation. TD SYNNEX is the better fit for a reseller whose priority is access to cloud-provider programs, purchasing and provisioning through StreamOne. Compare the AppDirect plan you need with the TD SYNNEX programs you qualify for: features and commercial terms depend on those choices. ## Questions ### Are AppDirect and TD SYNNEX direct substitutes? They overlap in branded cloud marketplaces, but their buying models differ. AppDirect sells marketplace software; TD SYNNEX combines its StreamOne platform with distributor catalog access and reseller programs. ### Which should I choose to build a marketplace for my own products? AppDirect is the closer fit for a business building a marketplace around its own products and third-party offerings. Its published plans include storefront, vendor-management and, on higher tiers, checkout features. ### Which should I choose to resell cloud-provider products? TD SYNNEX is the closer fit if distributor sourcing is the priority. Its StreamOne marketplace supports purchasing and provisioning cloud services, including offerings from AWS, Microsoft and Google, subject to applicable partner programs. ### How much do AppDirect and TD SYNNEX cost? AppDirect publishes marketplace plans at $799 per month for Starter and $1,499 per month plus transaction fees for Professional; Enterprise pricing is custom. TD SYNNEX does not publish a comparable StreamOne marketplace price list. ### Can both provide a branded storefront? Yes. AppDirect publishes branded online-store capabilities, while TD SYNNEX offers pre-built or configurable white-label storefronts through StreamOne. AppDirect’s Starter plan does not include checkout. ### Which integrates with PSA software? TD SYNNEX explicitly publishes StreamOne PSA connectors, including ConnectWise and Autotask. AppDirect publishes identity, billing, payment and developer integration options; its cited marketplace materials do not specify those PSA connectors. ### Can I try either platform before committing? AppDirect advertises a 30-day free trial for its marketplace platform. TD SYNNEX offers a StreamOne demo request; a public free-trial offer is not published. ### Do both handle customer subscriptions and billing? Yes, with different terms and workflows. AppDirect lists subscription billing and invoicing on its Professional and Enterprise marketplace plans. TD SYNNEX describes StreamOne subscription management, consolidated billing and customizable invoices for resellers. ## Product pages - AppDirect: https://nachonacho.com/product/appdirect - TD Synnex: https://nachonacho.com/product/td-synnex ## Related comparisons ### More AppDirect comparisons - AppDirect vs Chargebee for Startups: https://nachonacho.com/software-comparisons/appdirect-vs-chargebee-for-startups - AppDirect vs CloudBlue: https://nachonacho.com/software-comparisons/appdirect-vs-cloudblue - AppDirect vs CloudEagle: https://nachonacho.com/software-comparisons/appdirect-vs-cloudeagle - AppDirect vs Cloudmore: https://nachonacho.com/software-comparisons/appdirect-vs-cloudmore - AppDirect vs Ingram Micro Cloud: https://nachonacho.com/software-comparisons/appdirect-vs-ingram-micro-cloud - AppDirect vs Lumos: https://nachonacho.com/software-comparisons/appdirect-vs-lumos - AppDirect vs Pax8: https://nachonacho.com/software-comparisons/appdirect-vs-pax8 - AppDirect vs Sastrify: https://nachonacho.com/software-comparisons/appdirect-vs-sastrify ### More TD Synnex comparisons - TD Synnex vs Pax8: https://nachonacho.com/software-comparisons/pax8-vs-td-synnex