# User.com vs Zoho CRM

Source: https://nachonacho.com/compare/user-com-vs-zoho-crm

Choose User.com, now branded Positive User, if your main job is running multichannel marketing and responding to website behavior; choose Zoho CRM if your main job is managing a sales pipeline and your team needs a mobile CRM. User.com publishes separate marketing suites and sales add-ons, while Zoho CRM offers a free three-user edition and paid CRM editions priced per user.

## At a glance

| | User.com | Zoho CRM |
| --- | --- | --- |
| Primary focus | Marketing automation and customer engagement | Sales CRM and pipeline management |
| Entry paid price | Marketing Suite from €69/month, billed annually | Standard from US$14/user/month, billed annually |
| Free option | 7-day trial | Free edition for up to 3 users |
| Paid license | Seats included by suite; extra seats priced separately | Per-user license; one edition per organization |
| Sales tools | Sales add-on from €59/month | Leads and deals; forecasting in Standard |
| Website engagement | Visitor tracking and personalization in Marketing Automation Suite | Visitor tracking through Zoho SalesIQ integration |
| Marketing channels | Email, SMS, and WhatsApp in Campaigns | Email integration and mass emails in Standard |
| Published usage limits | Campaigns: 5,000 emails/month and 5 active workflows | Standard: 10 custom modules |
| Integrations | Zapier, Shopify via Zapier, and Google Calendar | Gmail, Outlook, Slack, Zoom, and Teams |
| Platforms | Web application; mobile SDK published | Web application; iOS and Android CRM apps |
| Deployment | Hosted web application | Cloud-hosted application |
| Vendor support | Knowledge base, email, and live chat options | Classic support included with paid editions |

## Which to choose

### Choose User.com if

- Marketing teams building email, SMS, and WhatsApp campaigns
- Teams using visitor behavior to personalize website experiences
- Buyers who want published allowances for campaign sends and active workflows
- Teams willing to add sales features to a marketing suite

### Choose Zoho CRM if

- Sales teams managing leads, deals, and forecasts
- Small teams seeking a free CRM for up to three users
- Reps who need iOS or Android CRM access
- Organizations choosing CRM editions by user count and feature needs

## Verdict

The deciding factor is where your team works most: in customer journeys or in sales records. Pick User.com for email, SMS, WhatsApp, visitor tracking, and website personalization, checking which suite and add-ons cover your needs. Pick Zoho CRM for leads, deals, forecasting, and mobile access, checking edition-specific features and limits before buying.

## Questions

### Is User.com still called User.com?

The User.com vendor website brands the platform Positive User. Its published plans focus on marketing campaigns, automation, customer engagement, and optional sales tools.

### How much do User.com and Zoho CRM cost?

User.com's Campaigns plan starts at €69 per month billed annually with one seat included. Zoho CRM Standard starts at US$14 per user per month billed annually. The prices use different currencies and licensing models.

### Which has a free option?

Zoho CRM publishes a permanently free edition for up to three users. User.com publishes a seven-day trial of Positive User, rather than a permanently free marketing suite.

### Can User.com manage sales deals?

User.com publishes a Sales add-on starting at €59 per month and lists pipeline management among its sales capabilities. Sales is an add-on to its published marketing suite plans.

### Which offers website visitor tracking?

User.com lists real-time visitor tracking and website personalization in its Marketing Automation Suite. Zoho CRM lists visitor tracking through an integration with Zoho SalesIQ.

### Does either product have a mobile CRM app?

Zoho CRM publishes iOS and Android apps for accessing CRM data. User.com publishes a mobile SDK for mobile-app marketing; its published pricing and feature pages do not identify that SDK as a mobile CRM app.

### Can I connect either product to other tools?

User.com publishes integrations including Zapier and Google Calendar, with Shopify connected through Zapier. Zoho CRM publishes integrations including Gmail, Outlook, Slack, Zoom, and Teams. Availability can depend on the plan.

### What limits should I check before choosing?

User.com's Campaigns plan includes up to 5,000 emails per month and five active workflows; higher suites publish different allowances. Zoho CRM publishes edition-specific limits, including 10 custom modules in Standard.

## Product pages

- User.com: https://nachonacho.com/product/User.com
- Zoho CRM: https://nachonacho.com/product/zohocrm